Overview

Live, solo media operations at elite enduro/motocross events: photography, video, editing, and social media management, end to end by one person (me). I work trackside and in the paddocks to capture the real moments, race action, pits, BTS, athlete stories, product in-use. Then cut and publish first on minimal timelines so the content lands while the hype is hot. Alongside the live feed, I build evergreen libraries (detail/product/lifestyle) brands can reuse all year. Result: relevant, rider-literate content that drives reach and engagement without losing taste. What I did: Shot live: race moments, pits, portraits, product in-use. Edited on site: rapid cull/grade, reels/shorts ready within the hour. Published fast: IG Feed + Stories; captions, tags, athlete cross-posts. Built libraries: evergreen photo/video packs for launches, PDPs, paid, and email. Juggled multiple stakeholders: several brands, several athletes without missing key race beats.

Live, solo media operations at elite enduro/motocross events: photography, video, editing, and social media management, end to end by one person (me). I work trackside and in the paddocks to capture the real moments, race action, pits, BTS, athlete stories, product in-use. Then cut and publish first on minimal timelines so the content lands while the hype is hot. Alongside the live feed, I build evergreen libraries (detail/product/lifestyle) brands can reuse all year. Result: relevant, rider-literate content that drives reach and engagement without losing taste. What I did: Shot live: race moments, pits, portraits, product in-use. Edited on site: rapid cull/grade, reels/shorts ready within the hour. Published fast: IG Feed + Stories; captions, tags, athlete cross-posts. Built libraries: evergreen photo/video packs for launches, PDPs, paid, and email. Juggled multiple stakeholders: several brands, several athletes without missing key race beats.

Client

24MX

Industry

Hard Enduro - Enduro

Year

20-25

Conclusion

Faster first to feed content, stronger athlete reach, and evergreen libraries teams reuse all year